Annual Convention

Hybrid Convention: In-Person in Grand Rapids and Virtual!

What is a Hybrid Convention?

For this year’s convention, we are providing you with the opportunity to participate in the event in the format you are most comfortable with.

On September 20 and 21, we will have live sessions at the JW Marriott in Grand Rapids, with a breakout room at the Amway Grand Plaza Hotel next door. We do have capacity limits at the venue, so it is very likely that in-person registration will sell out. These in-person sessions will also be live-streamed to a virtual conference platform for remote participation.

On September 22 and 23, all sessions will be provided live on the virtual conference platform.

Additionally, all sessions will be recorded and available on-demand for 30 days after conclusion of the program to ensure you have the flexibility you need in these unprecedented times.

Registration Packages

This year, there are two options for registration. You can register for “In-Person and Virtual” which means you come to Grand Rapids on Monday and Tuesday for in-person education and then participate virtually on Wednesday and Thursday, or you can register for the “Virtual Only” package which means you are participating from the comfort of your home or office via our live virtual platform all four days. Both packages include on-demand access to the recorded sessions until October 25, 2021.

In-Person registration is limited to the first 350 attendees due to space and social distancing constraints. Once we sell out, participants will be instructed to register for the Virtual Only package.

You Don’t Want to Miss This!

Join us in-person or virtually for the most emergent, critical discussions of the fall. If you’re not able to join us live, all sessions will be available on-demand 24/7 within the platform through October 25.

Clicking below will direct you to for more detail on this years event:

Learn More Registration Brochure Printable Registration Form Online Registration Form