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The Meet Thelma campaign speaks to legislators, government officials, HCAM members and the public through several channels including social media, emails, newsletters, magazine articles, website postings and events. The goal of the ongoing campaign is to increase awareness and drive engagement with these audiences.
Describing Long Term Care Work
The Michigan Center for Assisted Living (MCAL) has been the assisted living voice of the Health Care Association of Michigan (HCAM) since 1999.
MCAL’s membership is comprised of licensed and unlicensed residential communities including independent living settings, homes for the aged, adult foster care and other assisted living settings serving the needs of elder adults and those needing supportive services.
Grassroots advocacy is one of the most effective ways to get important messages to your legislators.
Learn MoreComprehensive Advice and Engagement in Regulatory Issues, Legislative Activity & Quality Initiatives
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